Strategic Communications
Expertise
Jen Crichton is a...
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Trusted counselor in building corporate reputation and managing strategic crisis communications.
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Collaborative marketing partner with years of experience leading the complex integrated planning process in partnership with advertising, digital, experiential and media buying teams.
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Purpose-driven communicator dedicated to creating meaningful change, with work having positively impacted female entrepreneurs, girls in sport, children with disabilities, food insecurity, racial inequality and more.
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Successful manager of multimillion-dollar budgets and leader of interdisciplinary teams across global offices.
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Media relations strategist with coverage including the Associated Press, ABC Nightline/World News Now, Today Show, CBS Sunday Morning, USA Today, Live! with Kelly & Michael, New York Times, Business Insider, NBC Nightly News, Good Morning America, CNBC, Wall Street Journal, ESPN, and many more.
With...
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Familiarity spanning a number of industries, including: beer/food/beverage, restaurants/hospitality, automotive, sporting goods/apparel, technology, architecture/design/construction, healthcare and not-for-profit.
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Experience working with and media training A-list celebrities/athletes and C-suite executives.
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Activation expertise across professional sports leagues/governing bodies as both clients and partners, including multiple Super Bowls, World Series, MLB, NBA, NHL, NFL, NCAA, MLS, U.S. Soccer, Women’s Professional Soccer (WPS), U.S. Olympic Committee (USOC), and U.S. Golf Association (USGA).
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Numerous industry awards, including PRWeek’s annual “Women to Watch” honor and the coveted Cannes PR Gold and Silver Lions, as well as PRSA Silver Anvils and Holmes Report/PRovoke Media SABRE Awards.
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In-house experience at PepsiCo, complemented by a former agency client roster that includes The Coca-Cola Company; Anheuser-Busch brands Budweiser, Bud Light and more; Nike; AT&T; Yum! Brands KFC and Pizza Hut; Verizon; Rawlings; and Gatorade.
Who...
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Brings unparalleled passion to everything she does.
Services
Brand Marketing
Corporate Reputation
Message Development
Media Relations
Sponsorship Activation
Executive Visibility
Digital Engagement
Issues Management
Owned Content